CERTIFIED DUROC PORK

Client

National Swine Registry

My Role

Web Design, Art Direction

More INfo

To address the absence of a standardized quality benchmark in the pork industry, the National Swine Registry introduced the Certified DUROC® Pork brand—a premium standard. I designed the landing page, the brand's primary online hub, using newly shot photography and adhering to the new brand guidelines. The design elements mirrored the logo's distinctive corner angles, creating a cohesive and visually appealing user experience, catering to consumers seeking authenticity, transparency, and premium pork options.